Privacy Policy
Last Updated: January 2026
At TrendySparkle, we understand that your privacy is important to you, and it is equally important to us. This Privacy Policy explains how we collect, use, store, and protect your personal information when you visit our website www.trendysparkle.in or make a purchase from us. We are committed to being transparent about our data practices and ensuring that your information is handled responsibly.
1. Information We Collect
We collect information that you provide to us directly, as well as information that is collected automatically when you use our website. Here is a detailed breakdown:
Personal Information You Provide
When you create an account, place an order, or contact us, you may provide us with:
- Contact Information: Your name, email address, phone number, and delivery address
- Account Information: Username and password when you create an account
- Payment Information: Payment details necessary to process your order (note: complete payment card details are processed by our secure payment gateway and are not stored on our servers)
- Communication Records: Any messages, feedback, or correspondence you send to us
- Order History: Details of products you have purchased from us
Information Collected Automatically
When you browse our website, certain information is collected automatically through cookies and similar technologies:
- Device Information: Type of device, operating system, and browser you use
- Usage Data: Pages you visit, time spent on pages, links clicked, and browsing patterns
- Location Information: General geographic location based on your IP address
- Referral Information: How you arrived at our website (search engine, social media, direct link, etc.)
2. How We Use Your Information
The information we collect serves several important purposes:
Order Processing and Fulfillment: We use your contact and delivery information to process your orders, arrange shipping, and keep you updated about your order status. Your phone number may be used by our team to confirm orders or resolve delivery-related queries.
Customer Service: Your information helps us respond to your inquiries, resolve issues, and provide you with the support you need. We keep records of our communications to serve you better in the future.
Improving Our Services: We analyze usage patterns and customer feedback to enhance our website, expand our product offerings, and improve overall customer experience. This helps us understand what our customers want and how we can serve them better.
Marketing Communications: With your consent, we may send you promotional emails about new products, special offers, and updates. You can opt out of these communications at any time by clicking the unsubscribe link in our emails or contacting us directly.
Security and Fraud Prevention: We use your information to protect our website, detect and prevent fraudulent transactions, and ensure the safety of our customers and business.
3. Information Sharing
We value your trust and do not sell your personal information to third parties. However, we may share your information in the following limited circumstances:
Service Providers: We work with trusted third-party service providers who assist us in operating our website, processing payments, and delivering orders. These providers have access only to the information necessary to perform their services and are bound by confidentiality obligations.
Legal Requirements: We may disclose your information if required by law, court order, or government regulation, or if we believe such disclosure is necessary to protect our rights, your safety, or the safety of others.
Business Transfers: In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new owners. We will notify you of any such change and the choices you may have regarding your information.
4. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your browsing experience. Cookies are small text files stored on your device that help us remember your preferences, understand how you use our website, and improve our services.
We use the following types of cookies:
- Essential Cookies: These are necessary for the website to function properly, such as remembering items in your cart
- Analytics Cookies: These help us understand how visitors interact with our website, allowing us to improve its performance
- Marketing Cookies: These are used to deliver relevant advertisements and track the effectiveness of our marketing campaigns
You can manage your cookie preferences through your browser settings. However, disabling certain cookies may affect the functionality of our website.
5. Data Security
We take the security of your personal information seriously and implement appropriate technical and organizational measures to protect it. These measures include:
- Secure Socket Layer (SSL) encryption for data transmission
- Secure payment processing through trusted payment gateways
- Regular security assessments and updates
- Limited access to personal information on a need-to-know basis
While we strive to protect your information, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but are committed to implementing and maintaining reasonable security practices.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:
- Account information is retained as long as your account is active
- Order information is retained for a minimum of 7 years to comply with tax and accounting requirements
- Communication records are retained for up to 3 years for customer service purposes
When your information is no longer needed, we will securely delete or anonymize it.
7. Your Rights
You have certain rights regarding your personal information:
Access and Correction: You can access and update your personal information through your account settings or by contacting us. We will respond to your request within a reasonable timeframe.
Deletion: You may request deletion of your personal information. We will comply with such requests unless we are required to retain the information for legal or legitimate business purposes.
Marketing Opt-Out: You can opt out of receiving marketing communications from us at any time. This will not affect transactional communications related to your orders.
Data Portability: Upon request, we can provide you with a copy of your personal information in a commonly used electronic format.
8. Children's Privacy
Our website is not intended for children under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete such information promptly.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of these websites. We encourage you to read the privacy policies of any third-party websites you visit.
10. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated policy on our website with a revised "Last Updated" date. We encourage you to review this policy periodically to stay informed about how we protect your information.
11. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please do not hesitate to contact us:
TrendySparkle
Pure Charai, Punn Pur, Amethi, Uttar Pradesh, India - 227407
Phone: +91 92195 56322
Email: support@trendysparkle.in
We are committed to addressing your concerns and will respond to your inquiries as promptly as possible.
Thank you for trusting TrendySparkle with your personal information. Your privacy matters to us, and we are dedicated to protecting it.
